Our second guest speaker was Robert Coons who is the co-founder and CEO of Scout Military Discounts, a company that lets the users look for places that have military discounts available. They can also check whether a user is eligible for the discounts and what kind of discounts depending on the rank and years of service. Robert seemed like a very passionate and hardworking individual who has been enduring the entrepreneur lifestyle as he plans on moving to Tacoma to proceed with his company SCOUT Military Discounts.
Robert talked about his past, how he started as well as ultimately where he would like to take the company. In the beginning he had to call hundreds of businesses with his friends to find out what kind of military discounts they provide, if any. In the process they built a large database that helps the users of the App, as well as provide more value to their company if they were to sell it. However, in the future he would obviously look to automate the process by having people provide feedback or add their own stores and the discounts that those stores offer.
Besides the potential asset of database collections, the current marketing scheme of the company brings in revenue via in App ads. Although the ads generate very low income, it is still better than nothing. During this process he also talked about different types of ads that are available, for example there are ads that you put in your app/website which generate revenue based on the views although the amount generated is very miniscule. Then there are ads that show up and when clicked generate revenue that is more than the previous one, however the ads have to be clicked for the user to generate any revenue.
Robert talked about his past, how he started as well as ultimately where he would like to take the company. In the beginning he had to call hundreds of businesses with his friends to find out what kind of military discounts they provide, if any. In the process they built a large database that helps the users of the App, as well as provide more value to their company if they were to sell it. However, in the future he would obviously look to automate the process by having people provide feedback or add their own stores and the discounts that those stores offer.
Besides the potential asset of database collections, the current marketing scheme of the company brings in revenue via in App ads. Although the ads generate very low income, it is still better than nothing. During this process he also talked about different types of ads that are available, for example there are ads that you put in your app/website which generate revenue based on the views although the amount generated is very miniscule. Then there are ads that show up and when clicked generate revenue that is more than the previous one, however the ads have to be clicked for the user to generate any revenue.
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